SRP is a long-term partner for borrowers – and we value quality relationships over quantity. We take extra care to ensure every partnership will be fruitful for years to come.
We’ve personally experienced the challenges and obstacles in the lending/borrowing process – and understandhow to navigate them to secure fast and accurate closings.
The SRP team has worked on both sides of the real estate investing process. We know what it takes to secure proper funding and complete projects efficiently. When borrowers partner with us, they are supported from end to end.
Our team brings over 100 years of collective experience in building and business. We have a vast network of local money resources, trades, areas, and deals – which are all passed on to our partners.
SRP is not your typical private money lender. We’ve been in the industry for decades and bring a wealth of insights, experience, and match-making abilitiesto every project.
We’ve never been big talkers at SRP, we prefer to let results speak for us. No false promises, sugarcoating, or anything else.
Geoffrey Deckelbaum
Private Lender and Founding Member
With more than two decades of experience in real estate finance, Geoffrey Deckelbaum brings a deep understanding of both traditional and private lending to the residential development and construction industries. A seasoned professional, he spent 12 years in real estate lending with a major financial institution before transitioning into hard money lending in 2011.
Deckelbaum began his career at Bank of America, where he served as Senior Vice President, originating and managing a diverse portfolio of loans for residential developers and builders. During his tenure, he originated more than $2 billion in new loans and managed a $500 million portfolio of outstanding balances, serving clients across Georgia, Florida, Texas, New Jersey and New York.
Since 2011, Deckelbaum has focused on private lending in the Atlanta market, providing real estate debt solutions for borrowers whose needs fall outside traditional financing parameters. His lending expertise spans investment property acquisition, new home construction loans for experienced builders, and financing for owner-occupied and investment commercial properties, including small office, retail and industrial assets.
A longtime Atlanta resident since 1994, Deckelbaum holds a degree in Finance and Marketing from Emory University.
Angie McDaniel
Controller
Angie McDaniel brings extensive accounting and construction industry experience to her role as Controller at SRP Lending, with a career spanning back to 1996. Over the past two decades, she has held senior leadership positions overseeing financial operations, reporting, and strategic planning for construction and real estate organizations. She holds a bachelor’s degree in accounting and finance from the University of Oklahoma. Angie’s expertise spans various sectors: commercial, mixed-use, retail, residential, land development, medical offices, and hospital retrofits.
Known for her attention to detail and collaborative leadership style, Angie has successfully led financial operations for key projects across Southeast markets such as Atlanta, Charleston, Savannah, Greenville, Chattanooga, and Orlando. Her deep knowledge of construction processes and financial management has been instrumental in fostering strong relationships with bankers and lenders.
Angie thrives in fast-paced environments and enjoys working hands-on with teams across departments. Her extensive background in construction accounting and operational finance supports SRP Lending’s continued growth and commitment to delivering exceptional service and results for its clients.
Mark Whitmire
Corporate Strategist
Mark Whitmire has been actively engaged in real estate and construction since 1980, bringing a diverse background as a principal in homebuilding, land development, lending and brokerage firms. Throughout his career, he has maintained a sharp focus on financial and operational execution, successfully guiding multiple businesses through economic challenges, including the Great Recession.
He owns and operates several companies, including MTW Companies, LLC, providing business consulting services; MTW Realty, LLC, a brokerage specializing in land and tax-favored transactions; and MTW Cabinetry, LLC, which supplies custom cabinetry to the residential real estate sector. Whitmire also maintains passive investments in ventures such as a restaurant group, student housing and a regional bank.
Deeply committed to industry and community involvement, Whitmire serves as Co-Chair of the Builder Developer Lender Council and is a member of the Board of Directors for the Greater Atlanta Home Builders Association, where he also teaches as a Continuing Education Instructor. Beyond the industry, he has served on the board of an orphanage and senior center and has been an Executive Mentor for more than 20 years.
Whitmire holds a bachelor’s degree from Shorter University in Rome, Georgia.
Unlike traditional banking, private money loans don’t havestrict guidelines and formalities. This means SRP can process closings in a matter of days, rather than months.
SRP operates on a local level – and we’re highly invested in our partners’ projects. Our experts advise on everything from the funding and planning stage through building and completion.
Our goal with each partnership is to foster a long-term relationship. We’ll negotiate fees, requirements, interest rates, and more to ensure we create a win-win situation.
SRP promises 100% transparency throughout the entire private money loan process. We do everything possible to streamline the borrowing experience from start to finish.
